WildWomanWoodooGrannyDoilyCrochet...

2006 - 2007




In 2006 singer Björk approached The Icelandic Love Corporation, for a possible collaboration for the cover of her album Volta.

The crochet costumes are inspired by the rythms and multiple layers of her music. 


See also www.bjork.com


Here is how she describes this process:


flying from iceland on a sunday, slightly melancholic like

i sometimes am on planes but also full of anticipation for the destination. read the cultural pages in the paper.

see photos of the girls i have gradually been getting to know over the past months/years. the icelandic love corporations making art from liquorice. warms the heart. tear out one photo when the flight-attendant doesn’t see and slip it between

the pages of my journal.


a photo of a mask.


find it incredible that while some kind of icelandic-woman-voodoo-music has been seething inside of me they have crocheted from cute grannydoilycrochet in neon colours this wild woman voodoo mask. and i can’t believe how similar our thoughts are. but i keep my council and decide to wait until i have worked more on the album, to see if we really are on the same wave-length. however, i do glue it on to the front page of my journal and between me and myself the mask transforms into the protector face of the project. a few months later we are all in the irish pub in hverfisgata and i find the courage to mention this to jóní. she is game. we then meet up in their studio (also in hverfisgata, the street obviously has had a very creative effect on the collaboration) and discuss our first assignment: to make a new character, an electro neon icelandic domestic joyous force of nature.


and it has gone so supernaturally well !!!


and been so much fun


because they are so good at creating creatures

that do not exist


and i wanted so much to be something

that I have never been


björk gudmundsdóttir


Björk wears crochet costume by The Icelandic Love Corporation.

Photographers: Inez van Lamsweerde and Vinoodh Matadin

Graphic design: M/M Paris

Make-up: Andrea Helgadóttir

Hair: Christiaan

We also created images with Björk and photographer Bernhard Kristinn Ingimundarson, where Björk wears ILC’s wearable art.


Shot in around Reykjavik in march 2007.


Styling and art direction: The Icelandic Love Corporation

Photographer: Bernhard Kristinn Ingimundarson

Make-up: Andrea Helgadóttir

Hair: Jón Atli


Here are some of them...

...and the brass band.